Cineon Productions
Cineon Productions, specialists in the creation of immersive extended reality content, had a successful brand with a look and feel they were happy with for several years but they felt everything needed a bit of a refresh as the company was diversifying and expanding.
I was asked to create something that utilised their current colour palette and was given a brief that welcomed creativity and a modern look whilst retaining the company’s trusted core values.
Cineon wanted a new logo, brand guidelines, designs for merchandise, business cards and promotional materials. I expanded their colour palette with additional complimentary colours to allow more variety within the identity. The new logo was modern, brilliantly simple, scalable and gave a nod towards the company’s roots within film and vision.
Once the new guidelines were in place, this set the foundation to create a range of printed materials and went on to shape a new look website.